Gotta be honest here, “the triple bottom line” has always been a hinky term – we’ve been talking “TBL” and its cooler cousin “3BL” for a decade now and we have yet to see anyone light up over it. The big idea is a company that does well by doing good. Reaching a triple bottom [...]
Source: http://www.purepowerd.com/blog/2011/05/social-entrepreneurship-better-than-triple-bottom-line/
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